U.S. federal trademark · Serial No. 98457284 · Reg. No. 7642340
Entertainment services, namely, providing podcasts in the field of animal agriculture and sustainability; Providing a website featuring blogs and non-downloadable publications in the nature of articles in the field(s) of animal agriculture, agricultural economics, and greenhouse gas mitigation; Providing a website featuring non-downloadable videos featuring scientific information in the field of climate change; Providing online non-downloadable electronic publications in the nature of electronic newsletters delivered by e-mail in the field of animal agriculture and sustainability
Agricultural research; Scientific research in the field of animal agricultural systems, namely, quantifying and measuring greenhouse gas and air emissions from beef and dairy systems, mitigating greenhouse gas and air emissions from animal agriculture, developing beef production management strategies, improving animal welfare and health within dairy and beef systems, improving genetic testing within beef and dairy systems, assessing the impact of animal disease on beef and dairy production traits, evaluating the economic impact of beef and dairy production systems related to climate change mitigation, climate adaptation, ecosystem services, human/livestock/wildlife interactions, assessing the impact of emerging technology on beef and dairy systems and the impact of livestock management on social sustainability; Scientific research in the field of virtual fence technology designed to assess impacts on animals, range lands, and producer economics in order to better understand how producers and farmers can use virtual fence technology to improve sustainability of their operations; Scientific research in the field of grazing and rangeland management strategies in beef production, and life cycle assessment and mechanistic modeling that quantify sustainability attributes of agriculture operations, supply chains, and related products; Scientific research in the field of food security, namely, research designed to increase food security among marginalized communities and enhance worker wellbeing and performance; scientific research in the field of virtual fence technology designed to assess impacts on animals, range lands, and producer economics in order to better understand how producers and farmers can use virtual fence technology to improve sustainability of their operations
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