ALLIANCEDATA

Owners

Goods & Services

Business services, namely, performing third party credit card billing services; database marketing services, namely, data capture and analysis of business and economic information for institutions accepting credit cards; providing consultation in the field of marketing strategy; managing advertising and marketing campaigns for others; managing customer loyalty programs for third parties; direct marketing services for others in the form of direct mail, telemarketing and point of sale, economic forecasting and analysis of business and economic information; consulting services directed to the establishment and operation of consumer promotions and incentive plans

Financial and business services, namely, electronic and non-electronic processing of private label credit card and bill payment data; financing in the nature of credit card services; on-line business services, namely, credit card transaction services, processing, account application and approval, statement review and bill payment; on-line business services, namely, electronic payment, namely, electronic processing and transmission of bill payment data, account application and approval, and statement review; credit card, debit card and stored value card transaction processing services; electronic funds transfer; collection agencies; debt recovery and collection agencies