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Providing a website featuring temporary use of on online non-downloadable software that enables users in the advertising, media agency, direct-to-consumer, and direct response marketing fields to identify, analyze, select, and optimize their media purchases, multi-channel marketing, and placement of advertising and related promotional messages; Software as a service (SAAS) services featuring software for use in identifying and measuring key performance indices that improve a company's direct-to-consumer marketing effectiveness in the field of advertising media purchase, analysis, and placement management

Marketing, business management, and advertising consulting services, namely, consultation with relation to assisting companies in the advertising, media agency, direct-to-consumer, and direct response marketing fields to identify, analyze, select, and optimize their media purchases, multi-channel marketing, and placement of advertising and promotional messages