CULTURAL RELEVANCE SCORE

Owner

Goods & Services

Brand concept and brand development services for corporate clients; Market assessment services; Brand evaluation services; Market analysis and research services

Providing on-line non-downloadable software for scoring, tracking, and optimizing creative content based on cultural relevance metrics, including tools for real-time cultural benchmarking, sentiment prediction, and representation analytics; Software as a service (SAAS) services featuring software using artificial intelligence (AI) for analysis of media assets, videos, ads, articles to assess alignment with specific cultural identities and audience expectations

Educational services, namely, conducting workshops, webinars, and certification programs in the field of cultural fluency, inclusive marketing, and media representation best practices and distribution of educational materials in connection therewith; Development and dissemination of printed educational materials of others in the field of cultural insight reports, audience playbooks, and creative benchmarking studies; Organizing events in the field of multicultural storytelling, representation in media, and brand cultural responsibility for cultural or educational purposes