DRIVING CONSUMER INSIGHTS

Owners

Goods & Services

Business services, namely, consumer market consulting, customer data analytics, assessments of client businesses and marketing objectives, gathering, analyzing and delivering customer intelligence to client businesses, market resource management, preparation of client specific return-on-investment and allocation models, design, execution and management of customer loyalty programs, customer contact management, customer profiling, marketing campaign design and implementation, marketing campaign response management, hosted web-site customer data tracking, customer segmentation and predictive modeling, web-based reporting of customer and marketing data, customer and market data mining, gathering and analysis of demographic data, management of customer contacts, development, implementation and management of enterprise wide e-mail marketing programs, management and distribution of marketing materials