Software as a service (SAAS) services featuring software for use by pharmacists to enhance a pharmacist's visibility into a patient's persistence rate per medication by maintaining a patient database to identify pharmacist consultation opportunities based upon predetermined targeting factors by mapping patient needs, and to provide prompts to help create more meaningful pharmacist-patient dialogue during patient consults by sending messages submitted electronically directly to the pharmacy management system, and also featuring software for use by pharmacists that utilizes patient specific data to communicate and engage patients about their healthcare and outcomes by managing and presenting patient data to users

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