ESSES

Owner

Goods & Services

Online social networking services; Providing a website featuring information relating to motorsports, motor racing, culture, technology, lifestyle, art, fashion, travel, and current events; Licensing of intellectual property and digital media content, namely, photographs, images, printed matter, video recordings, written publications, and audio recordings

Computer software; Downloadable podcasts; Downloadable audio and audiovisual recordings featuring content in the fields of motorsports, motor racing, culture, technology, lifestyle, art, fashion, travel, and current events; Downloadable electronic publications in the nature of articles, newsletters, periodicals, and magazines; Downloadable computer software, namely, mobile application for accessing, viewing, and interacting with articles, newsletters, periodicals, magazines, and multimedia content, including subscription-based editorial content; Downloadable computer software for creating, uploading, downloading, organizing, storing, retrieving, transmitting, and sharing digital text, images, audio, video, and multimedia content; Downloadable computer software for designing, generating, rendering, formatting, and styling digital editorial content, including customized layouts and templates for digital articles, newsletters, and web-based publications; Downloadable content management system (CMS) software; Downloadable content management system (CMS) software, namely, downloadable software for creating, editing, formatting, publishing, distributing, and managing digital content, and for managing content workflows, version control, and editorial collaboration; Downloadable content management system (CMS) software for managing digital media content, intellectual property rights, licenses, advertising, marketing, and monetization; Downloadable application programming interface (API) software for integrating content management systems with third-party software applications; Downloadable computer software featuring artificial intelligence and machine learning for analyzing, organizing, recommending and generating digital content; Downloadable computer software for training, deploying, and improving machine learning models, including large language models (LLMs), using proprietary content corpora and datasets; Downloadable computer software for extracting, structuring, and utilizing content datasets for use in training and improving artificial intelligence and machine learning models; Downloadable software for analyzing, tracking, and optimizing digital content performance and user engagement

Electronic data transmission; Broadcasting services, namely, digital audio and video broadcasting; Streaming of audio, video, audiovisual, and multimedia content via the Internet; Transmission of podcasts; Providing access to digital audio, video, audiovisual, and multimedia content via the Internet

Entertainment services; Multimedia entertainment services, namely, development, production, and distribution of podcasts, audio, video, and audiovisual content; Entertainment services, namely, providing podcasts featuring content in the fields of motorsports, motor racing, culture, technology, lifestyle, art, fashion, travel, and current events; Entertainment services, namely, providing online non-downloadable videos, audio recordings, and audiovisual content in the fields of motorsports, motor racing, culture, technology, lifestyle, art, fashion, travel, and current events; Providing online non-downloadable publications in the nature of articles, newsletters, periodicals, interviews, magazines, blogs, and editorial content in the fields of motorsports, motor racing, culture, technology, lifestyle, art, fashion, travel, and current events; Providing a website featuring information, news, and commentary in the fields of motorsports, motor racing, culture, technology, lifestyle, art, fashion, travel, and current events; Digital publishing services, namely, publication of digital content, including articles, newsletters, periodicals, interviews, magazines, and multimedia content; Organization, production, and presentation of live and recorded entertainment and cultural events, interviews, and multimedia presentations

Clothing, namely, shirts, sweatshirts, hats, and jackets; headwear; shoes; sneakers; socks; hoodies

Backpacks, book bags, sports bags, bum bags, wallets and handbags; Tote bags

Marketing; Promotional services; Advertising; Advertising, marketing and promoting the goods and services of others; Social media marketing and advertising services; Influencer marketing services; Business consulting services; Business development services; Business research; Brand evaluation; Brand positioning services for others; Business consulting and brand development services; Promoting the goods and services of others through sponsorship arrangements and brand partnerships; Consumer engagement and audience development services for marketing purposes; Online retail store services featuring downloadable electronic publications and multimedia content; Online retail store services featuring clothing, merchandise, and branded consumer goods; Retail store services featuring apparel and general consumer merchandise; Subscription-based order fulfillment services in the field of magazines and publications; Organizing, promoting, arranging and conducting special events, brand activations, marketing campaigns and interactive promotional events for commercial, promotional and advertising purposes

Printed magazines in the field of motor racing and culture; Printed publications, namely, periodicals and magazines in the fields of motorsports, motor racing, culture, technology, lifestyle, art, fashion, travel, and current events; Blank journal books; Stationery; Stickers; Printed posters

Providing temporary use of online non-downloadable software; Software as a Service (SaaS); Platform as a Service (PaaS); Providing online non-downloadable computer software for the reproduction, display and distribution of digitized content; Providing temporary use of non-downloadable software for accessing, viewing, and interacting with articles, newsletters, periodicals, magazines, and multimedia content, including subscription-based editorial content; Providing temporary use of non-downloadable software for creating, uploading, downloading, organizing, storing, retrieving, transmitting, and sharing digital text, images, audio, video, and multimedia content; Providing temporary use of non-downloadable software for designing, generating, rendering, formatting, and styling digital editorial content, including customized layouts and templates for digital articles, newsletters, and web-based publications; Providing temporary use of non-downloadable content management system (CMS) software for creating, editing, formatting, publishing, distributing, and managing digital content; Providing temporary use of non-downloadable CMS software for managing content workflows, version control, and editorial collaboration; Providing temporary use of non-downloadable CMS software for managing digital media content, intellectual property rights, licenses, advertising, marketing, and monetization; Providing temporary use of non-downloadable software featuring artificial intelligence and machine learning for analyzing, organizing, recommending, and generating digital content; Providing temporary use of non-downloadable software for extracting, structuring, and utilizing content datasets, including proprietary content corpora, for training and deploying machine learning models, including large language models (LLMs); Providing temporary use of non-downloadable application programming interface (API) software for integrating content management systems with third-party software applications; Providing temporary use of non-downloadable software for analyzing, tracking, and optimizing digital content performance and user engagement; Platform as a service (PaaS) featuring computer software platforms for developing, customizing, and deploying digital publishing systems and workflows; Computer services, namely, creating an online community for registered users to participate in discussions, get feedback from their peers, form virtual communities, and engage in social networking services in the fields of motorsports, motor racing, culture, technology, lifestyle, art, fashion, travel, and current events