I

Owners

Goods & Services

incentive services in the form of award redemptions, score registrations, merchandise fulfillment and frequent viewer award recognition

entertainment and educational services, namely television programming featuring news and information, vote polling, video games, educational learn-at-home presentations, movies, music videos, amateur and professional sports events of all types, public access events, continuous shop-at-home shows and award shows

printed program guides, newsletters and catalogues featuring scedules of upcoming television programs, and descriptions of the contents of the programs

electric apparatus for use with a television for receiving information and sending information in response to the received information, namely remote controllers, hand held controllers, television decoders, television set top decoders, modems, printers, facsimile machines, electronic devices capable of sending and/or receiving an infrared signal for communicating data, and related software and manual distributed with individual components of the apparatus as a unit; electronic program authoring system, namely software which facilitates the development of interactive programming whereby viewers respond to questions relating to television programming and manuals distributed therewith as a unit; electronic data insertion systems, namely electronic hardware for synchronizing and inserting interactive data into a television signal, and related software and manuals distributed therewith as a unit; electronic program guides, newsletters and catalogues for television programs