MOTIVAC

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TELEPHONE TRANSMISSION OF INFORMATION AND DATA CONCERNING THE VIEWING OR LISTENING AUDIENCES OF RADIO OR TELEVISION PROGRAMS

DETERMINATION AND SELECTION OF INDIVIDUALS FORMING SAMPLES REPRESENTATIVE OF A POPULATION FOR RESEARCH PURPOSES AND COMPUTER PROGRAMMING SERVICES

SCIENTIFIC, ELECTRIC, ELECTRONIC MEASURING APPARATUS AND INSTRUMENTS; AND APPARATUS FOR RECORDING, TRANSMISSION, REPRODUCTION OF SOUND OR IMAGES; NAMELY, BLANK MAGNETIC DATA CARRIERS AND RECORDING DISCS, DATA PROCESSING EQUIPMENT, COMPUTERS; MICRO-COMPUTERS; MICRO-PROCESSORS AND PERIPHERALS THEREFOR; TERMINALS FOR TELEVISIONS AND VIDEO RECORDERS FOR RECORDING REVIEWER REACTION TO SHOWS THEREON; MODEMS; COMPUTER SOFTWARE FOR USE IN ANALYZING AUDIENCE REACTION TO AUDIOVISUAL BROADCASTS AND PROGRAMS; COMPUTERS; MICRO-COMPUTERS; MICRO-PROCESSORS AND PERIPHERAL EQUIPMENT; COMPUTER SOFTWARE FOR STUDYING AND ANALYZING THE VIEWING AUDIENCE OF AUDIO VISUAL BROADCASTS; COMPUTER SOFTWARE FOR STUDYING THE DISTRIBUTION AND SALES OF PRODUCTS AND SERVICES; APPARATUS FOR ANALYZING THE VIEWING AUDIENCE OF TELEVISION BROADCASTS AND VIDEO TAPE RECORDED PROGRAMS

BOOKS, BOOKLETS, AND REPORTS DEALING WITH THE VIEWING AUDIENCE OF RADIO AND TELEVISION PROGRAMS

PUBLISHING OF BOOKS, MAGAZINES, BOOKLETS, REPORTS AND MANUALS DEALING WITH THE VIEWING AUDIENCE OF AUDIO VISUAL PROGRAMS AND BROADCASTS