Entertainment services, namely, contest and incentive award programs designed to reward program participants who play electronic games

'award':7 'contest':4 'design':9 'electron':16 'entertain':1 'game':17 'incent':6 'name':3 'particip':13 'play':15 'program':8,12 'reward':11 'servic':2

Downloadable software in the nature of a mobile application for reward and loyalty marketing programs designed to reward program participants and to track reward program participant progress from playing online games

'applic':9 'design':16 'download':1 'game':31 'loyalti':13 'market':14 'mobil':8 'natur':5 'onlin':30 'particip':20,26 'play':29 'program':15,19,25 'progress':27 'reward':11,18,24 'softwar':2 'track':23

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