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Downloadable software for computers and mobile devices for discovering, recommending, reading, accessing, monitoring, searching, sharing, aggregating, integrating, synchronizing, organizing and presenting data, news, information, images, updates and content from RSS feeds, blogs, web sites, social networks and various publicly available sources and communications; Downloadable software for computers and mobile devices for accessing and viewing social media, photos, images, information, updates, and content of general interest; Downloadable software for computers and mobile devices for creating or facilitating an on-line presence where users can share information, participate in discussions, get feedback from their peers, form virtual communities, and engage in social networking