OPTIMOR

Owner

Goods & Services

Publications; publications relating to marketing, market research, and advertising pretesting; manuals

Advertising; advertising pre-testing; analysis of consumer attitudes; business research services, market research services, market research, analyis and segmentation; market research to divide consumers into groups according to stated criteria; interviewing for qualitative market research; market surveys; opinion polling; collation and analysis of market research data; psychological testing of selected respondents; compilation of information into computer databases; marketing services; marketing investment planning; providing tracking tools for measuring return on marketing investment; services relating to brand creation, brand equity and brand performance; brand positioning; evaluation of corporate identities, names, brands and/or intellectual property; consultancy, advisory and information services relating to the aforesaid

Research, analysis, advisory and consultancy services relating to the design, creation, management and evaluation of intellectual property, brands, names and corporate identities; research relating to branding, brand valuation; research relating to valuation, appraisal and assessment of intellectual property; research relating to evaluation of brands and brand equity