Computer software for broadcasters of video content used to translate their on-air playback schedule into signals for downstream video distribution systems, maintain viewership rules, and target audiences for the digital insertion of advertisements, promotions or other substituted video content

'advertis':35 'air':14 'audienc':29 'broadcast':4 'comput':1 'content':7,41 'digit':32 'distribut':22 'downstream':20 'insert':33 'maintain':24 'on-air':12 'playback':15 'promot':36 'rule':26 'schedul':16 'signal':18 'softwar':2 'substitut':39 'system':23 'target':28 'translat':10 'use':8 'video':6,21,40 'viewership':25

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