Computer application software for mobile phones, portable media players, handheld computers and website software services, namely, software for use in collecting and maintaining data for businesses specific to transactions and consumer database management, software for use in electronic storage of data, and software for use in collection of consumer information for marketing purposes in the field of customer incentive and loyalty rewards programs

'applic':2 'busi':26 'collect':21,47 'comput':1,11 'consum':31,49 'custom':58 'data':24,41 'databas':32 'electron':38 'field':56 'handheld':10 'incent':59 'inform':50 'loyalti':61 'maintain':23 'manag':33 'market':52 'media':8 'mobil':5 'name':16 'phone':6 'player':9 'portabl':7 'program':63 'purpos':53 'reward':62 'servic':15 'softwar':3,14,17,34,43 'specif':27 'storag':39 'transact':29 'use':19,36,45 'websit':13

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