U.S. federal trademark · Serial No. 98549230
A series of printed books, printed articles, printed handouts and printed worksheets in the field of business development and analytics, and consumer behavior metrics; Printed books in the field of business development and analytics, and consumer behavior metrics; Printed data books; Printed educational books featuring information and analytics on business development, design, and marketing; Printed matter, namely, paper signs, books, manuals, curricula, newsletters, informational cards and brochures in the field of business development and analytics, and consumer behavior metrics; Printed non-fiction books on a variety of topics, namely, understanding humans as consumers and users, how to measure human cognition and decision making, how to compile, integrate, and leverage human data and advanced analytics, and how to apply data and analytics to the design, development, and marketing of innovative products, services, experiences, and environments; Printed publications, namely, books in the field of business development and analytics, and consumer behavior metrics; Printed resource books in the field of business development and analytics, and consumer behavior metrics; Series of printed non-fiction books in the field of business development and analytics, and consumer behavior metrics
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