Development of marketing strategies and concepts; development of marketing content, namely, copy writing for advertising and promotional purposes; and development of marketing tactics, namely, editorial strategies, marketing-content creation, social-media strategies, media outreach and relations, and word-of-mouth campaigns

'advertis':15 'campaign':44 'concept':6 'content':10,29 'copi':12 'creation':30 'develop':1,7,20 'editori':25 'market':3,9,22,28 'marketing-cont':27 'media':33,35 'mouth':43 'name':11,24 'outreach':36 'promot':17 'purpos':18 'relat':38 'social':32 'social-media':31 'strategi':4,26,34 'tactic':23 'word':41 'word-of-mouth':40 'write':13

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