U.S. federal trademark · Serial No. 86451214 · Reg. No. 4780896
The creation and administration of private-branded customer loyalty programs of merchants and retailers to promote the retail goods and services of these merchants by aggregating members and merchant affiliates of multiple loyalty programs into a shared pool through the use of mobile and computer applications, social networks, and physical cards
Source: USPTO federal trademark records. Informational only, not legal advice. Status and details may lag the live USPTO database.