Arranging and conducting customer loyalty programs, namely, business administration of customer loyalty programs designed to promote physical activity participation; business administration of customer loyalty programs, namely, administering a virtual currency and rewards program for users based on activity.

'activ':18,38 'administ':27 'administr':9,21 'arrang':1 'base':36 'busi':8,20 'conduct':3 'currenc':30 'custom':4,11,23 'design':14 'loyalti':5,12,24 'name':7,26 'particip':19 'physic':17 'program':6,13,25,33 'promot':16 'reward':32 'user':35 'virtual':29

Providing online non-downloadable software for tracking physical activity and providing gamified participation experiences, including quests, challenges, leaderboards, and virtual rewards.

'activ':10 'challeng':18 'download':5 'experi':15 'gamifi':13 'includ':16 'leaderboard':19 'non':4 'non-download':3 'onlin':2 'particip':14 'physic':9 'provid':1,12 'quest':17 'reward':22 'softwar':6 'track':8 'virtual':21

Downloadable software in the nature of a mobile application for tracking physical activity and providing gamified participation experiences, including quests, challenges, leaderboards, and virtual rewards.

'activ':13 'applic':9 'challeng':21 'download':1 'experi':18 'gamifi':16 'includ':19 'leaderboard':22 'mobil':8 'natur':5 'particip':17 'physic':12 'provid':15 'quest':20 'reward':25 'softwar':2 'track':11 'virtual':24

SUPERHUMAN

Owner

Goods & Services