THE ALLIANCE

Owner

Goods & Services

Wearing apparel, namely, shirts and jackets; Clothing, namely, shoes, jerseys, tops, shorts, trunks, warm-up suits, jackets, T-shirts, shirts, long-sleeve t-shirts, sweat shirts, sweat pants, sweat bands, headbands, socks, hats, and caps; Athletic apparel, namely, shirts, pants, jackets, footwear, hats and caps, athletic uniforms

Beverage glassware, plastic coasters and mugs

Television transmission and broadcasting services; audio and video broadcasting services over the Internet in the field of sports; broadcasting of video and audio programming over the Internet; broadcasting services and provision of telecommunication access to video and audio content provided via a video-on-demand service via the Internet; streaming of audio, visual and audiovisual material via a global computer network; telecommunication services, namely, transmission of voice, data, graphics, images, audio and video by means of telecommunications networks, wireless communication networks, and the Internet; telecommunication services, namely, transmission of webcasts; video on demand transmissions; telecommunication services, namely, transmission of podcasts

Publications, namely, books, pamphlets, brochures, newsletters, journals, magazines, handbooks, manuals and programs, all relating to athletic activities

Association services, namely, promoting the interests of member institutions participating in various sports attractions

Athletic equipment, namely, balls, soccer balls, volleyballs, baseballs, golf balls, footballs and miniature footballs, flying discs, hockey pucks and golf tees

All-purpose athletic bags, backpacks and fanny packs

Entertainment services, namely, arranging and conducting athletic competitions; entertainment services in the nature of television programming; providing on-line information in the field of sports via the Internet; entertainment services in the nature of online non-downloadable videos and images featuring television programs about sports transmitted via the Internet and wireless communication networks; educational services, namely, conducting clinics and classes in the field of athletics and drug abuse prevention, and distributing course materials in connection therewith