THE ECOLOGY OF PREFERENCE

Owners

Goods & Services

Organizing and conducting special events

Computer software, namely, software for ringtones, information aggregation, social networking and games for mobile devices; entertainment software applications, namely, games; software for obtaining and organizing information as a personal and business aid; and software which aggregates online web content in a single location and for easy viewing enabling users to keep abreast of current topics and trends

Web site design; graphic design; computer software development, programming, and maintenance; computer services, namely, creating an online community for registered users to engage in social networking; development of interactive and emerging digital media applications for mobile communication devices made available via a global computer network and wireless networks, namely ringtones and games

Full service advertising and marketing communications agency; development of integrated marketing campaigns for broadcast, print, outdoor, direct response, interactive, online and emerging digital media technologies; brand, logo and corporate imaging development for businesses and other clients; promotion of products and services of third parties through sponsoring arrangements; public relations services; media buying services for others; strategic business planning and consulting services, market research, marketing analytics, marketing measurement strategy; advertising and marketing of ringtones, games, music, video, interactive, emerging digital media and other applications for mobile communication devices of others made available via a global computer network and wireless networks; advertising and marketing of computer software of others