THE PROPOSED TRADEMARK, PRESENTED AS BOTH A DESIGN/LOGO AND BUSINESS NAME/SLOGAN, IS A COMBINATION OF THE PHRASES "DAWGPATCH/THE DIRTY DAWG." THE PHRASE IS UNDERLINED AND FEATURES A FORWARD SLASH SEPARATING THE TWO COMPONENTS. "DAWGPATCH" AND "THE DIRTY DAWG" ARE INTENDED TO BE USED IN SLANG ENGLISH, WHERE "DOG" IS WRITTEN AS "DAWG." THE INITIAL LETTER OF "DAWGPATCH" AND THE FIRST LETTER OF EACH WORD IN "THE DIRTY DAWG" ARE CAPITALIZED. THE SECOND LINE OF THE TRADEMARK INCLUDES AN ANIMATED IMAGE OF A RED HEART PLACED BETWEEN THE WORDS "WARM" AND "FOR," AND ENDS WITH AN EXCLAMATION POINT. THE ENTIRE DESIGN, INCLUDING THE TEXT AND THE ANIMATED HEART IMAGE, AIMS TO CONVEY THE MESSAGE "WE HAVE A WARM <IMAGE OF ANIMATED RED HEART> FOR COLD NOSES!" THE TEXT PORTION OF THE TRADE

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