TOPCO PRODUCTRANSPARENCY INITIATIVE

Owners

Goods & Services

Providing an on-line computer database in the field of locating products, describing products, rating products, pricing products and comparing prices of products; Providing an on-line database featuring detailed consumer product information; Computerized database management, namely, compiling of images and data into computer databases; Providing an on-line database through which images and data can be captured and viewed for purposes of conducting corporate transactions; Provision of an on-line marketplace for buyers and sellers of goods and services; Providing an on-line website that provides business data to companies for conducting internal business analytics for the purpose of creating consumer-facing marketing programs; Marketing services, namely, promoting the goods, services, brand identity and commercial information of third parties through print, audio, and video media; Membership club services, namely, providing on-line information to members in the fields of consumer product attributes, business innovation process, and consumer loyalty programs; Marketing and branding services, namely, providing customized communication programs to obtain consumer insights and develop branding strategies for the grocery industry; Providing an on-line computer database to consumers featuring off-package and on-package consumer product brand information