Advertising and marketing consulting services in the nature of evaluating and analyzing the effectiveness of commercial placement in the outdoors by mimicking a real world driving environment in test settings, including the use of hidden cameras monitoring the test subject's eyes as he or she drives a simulator, and monitoring and recording the visual reactions of consumers to the billboards to see if the individual notices and/or pays attention to an advertisement on a billboard

'advertis':1,73 'analyz':12 'and/or':68 'attent':70 'billboard':61,76 'camera':36 'commerci':16 'consult':4 'consum':58 'drive':26,47 'effect':14 'environ':27 'evalu':10 'eye':42 'hidden':35 'includ':31 'individu':66 'market':3 'mimick':22 'monitor':37,51 'natur':8 'notic':67 'outdoor':20 'pay':69 'placement':17 'reaction':56 'real':24 'record':53 'see':63 'servic':5 'set':30 'simul':49 'subject':40 'test':29,39 'use':33 'visual':55 'world':25

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