U.S. federal trademark · Serial No. 86839926
Promotional services, namely, promoting the goods of others by promoting transparency in pricing to retailers through licensing the use of the mark Truth In Trade to signify the use of uniform pricing matrices as between manufacturers/distributors of a particular product to retailers and selling memberships to those supporting the idea of marketplace pricing transparency
Source: USPTO federal trademark records. Informational only, not legal advice. Status and details may lag the live USPTO database.