Platform as a service (PAAS) featuring computer software platforms for use by marketers to activate and engage consumers, build, manage and leverage online brand communities, and manage user-generated content, namely, providing promotions, coupons, discount offers, brand content sharing and user generation content collection, audience segmentation, consumer activation, survey deployment and insight analytics, and media retargeting

'activ':15,49 'analyt':54 'audienc':46 'brand':24,38 'build':19 'collect':45 'communiti':25 'comput':7 'consum':18,48 'content':31,39,44 'coupon':35 'deploy':51 'discount':36 'engag':17 'featur':6 'generat':30,43 'insight':53 'leverag':22 'manag':20,27 'market':13 'media':56 'name':32 'offer':37 'onlin':23 'paa':5 'platform':1,9 'promot':34 'provid':33 'retarget':57 'segment':47 'servic':4 'share':40 'softwar':8 'survey':50 'use':11 'user':29,42 'user-gener':28

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