Providing an on-line, non-downloadable, Internet-based software application for supporting and managing the creation and sending of targeted mail which customers can use to design and send out direct mail gift card campaigns, to track what happens to mail after it is sent out, to develop and manage multiple mailing lists, to manage gift card redemptions, and to target specific customers with particular promotional gift offers

'applic':13 'base':11 'campaign':38 'card':37,60 'creation':19 'custom':26,66 'design':30 'develop':51 'direct':34 'download':8 'gift':36,59,70 'happen':42 'internet':10 'internet-bas':9 'line':5 'list':56 'mail':24,35,44,55 'manag':17,53,58 'multipl':54 'non':7 'non-download':6 'offer':71 'on-lin':3 'particular':68 'promot':69 'provid':1 'redempt':61 'send':21,32 'sent':48 'softwar':12 'specif':65 'support':15 'target':23,64 'track':40 'use':28

WOWCARDS

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