XO

Owners

Goods & Services

Software as a Service (SaaS) featuring software for monitoring, tracking, analyzing, and reporting the behavior of end users of third party websites; Software as a Service (SaaS) featuring software for collection, analysis, and reporting of data regarding the behavior of end users that purchase goods or services from third party websites; Software as Service (SaaS) featuring software for collecting, analyzing, and reporting of data for comparing purchasing behavior of users of third party websites versus purchasing behavior of viewers of televised advertising; Software as a Service (SaaS) featuring software that analyzes data regarding consumer purchasing behavior from multiple media channels for the purpose of developing marketing campaigns for cross media targeting to its audiences and consumer base

Advertising and marketing; Promoting the goods and services of others; Advertising services, namely, the placement of ads of others across multiple advertising channels including cable television, connected television (CTV), television delivered over Internet Protocol (IPTV), streaming video services delivered via the Internet through over-the-top programming (OTT), websites, mobile phones, audio streams delivered over the Internet or through mobile phone applications, email, and digital out-of-home devices and networks